DonCharisma.com, Don Charisma, Airline Don Charisma Style

Virgin’s Guide to Promoting a Blog or Website (Ethos – Part 2)


It’s been two months since I wrote what’s been lovingly nicknamed “Virgin’s guide to SEO”. It’s probably been the most popular post that I’ve done with more than 250 likes. It’s a really hard act to follow, and I hope that I will be able to do it justice. If you haven’t already then I’d suggest reading it – Virgin’s guide to SEO

DonCharisma.com, Don Charisma, Airline Don Charisma Style
DonCharisma.com Airline Don Charisma Style

I intend to do a series, but I like to have tested out things that I’m talking about first. With anything Google/SEO this takes time, a lot of it, it’s a waiting game as much as anything. The Google cogs turn slowly and quite rightly they have probably trillions of pages to index and serve you up every-time you request your daily Google menu. Props on them, they do (and have) deliver(ed) the best results of any search engine for years now.

This (Part 2) is about the overall Ethos that goes into what you’re doing. It’s not spoon-feed step by step, often not my style, as I prefer teach a man to fish, rather than give him the fish, that way he or she learns to fend for him or herself. I can do Spoon feed on request, if there’s particular things people want clarification on.

Don Charisma, DonCharisma.org Graph From Webmaster Tools
DonCharisma.org Graph From Webmaster Tools

Ethos is far more important than anything else. Far more important than the individual guides or concepts, simply with the right “attitude” you can achieve anything you want to – In this case getting visitors, pageviews, comments, followers and for some, spending customers.

Without promoting your website in the competitive online arena, I’m sorry but nothing is likely to happen for you. And it’s incredibly disheartening to expend all that effort only to have no one visit, I know this from my own experience. That’s why promoting has become so important to me.

DonCharisma, Don Charisma, Ethos
Ethos

Ethos of promoting a Blog or Website on Google – A.B.P.

In sales they have ABC – Always Be Closing. For promoting I have ABP – Always Be Promoting.

If there’s one thing you were allowed to take away from this post and had learn’t FULLY – it’s “A B PALWAYS BE PROMOTING. What does that mean? Well it means what it says, every-time you write an email, post a comment, design a logo, write a post, upload an image, eat your lunch, take a shower, your OVERARCHING thought is – BE PROMOTING.

How can I promote myself, my blog, my website? You live it, eat it, drink it, shower it, walk it and even poop it. Every conversation you have online or offline, how can I promote what I’m doing?

Of course make this natural, no one likes the pushy salesman or saleswoman, who is craving over dipping his or her needy little hand into your pocket, that’s just creepy isn’t it? What I mean is do it slowly, patiently, persistently, put passion and enthusiasm into it. People will start asking you about what you’re doing naturally. Take a look at this tweet that TravellingMacs sent me :

DonCharisma.com, Don Charisma, Tweet TravellingMacs
DonCharisma.com Tweet TravellingMacs

I like her attitude, she wasn’t afraid to ask for my help and advice. Since then we’ve had several conversations, and I’ve given her a ton of advice. She’s a lovely lady and great blog, I hope she’ll be as successful as she wants to be – definitely worth a visit – http://travellingmacs.wordpress.com/

Recently I went on a road-trip, 12 hours there and back, with a bunch of strangers (me and 6 others). Personally I like to listen to my music, relax, meditate a bit, not actively seeking to be sociable. The journey was enjoyable enough great scenery, I got the front seat in the mini-bus. On the way back we get a flat tyre, the driver stops to get it repaired at a garage. Of course we all get out of the mini-bus and stretch a bit. People start taking pictures, it’s an event, an ice-breaker. An American-Chinese guy and I start chatting. I tell him I’m doing a blog and doing promoting and SEO. BANG a switch goes off in his head and he’s like question after question about doing blogs, promoting and SEO. My point is that I’d actually gone out of my way not to be promoting myself, relax a bit, but the opportunity TO PROMOTE MYSELF arrived serendipitously. There’s always opportunities, all of the time and it pays to be a bit prepared for them.

Personally I’m a free-will-ist, so not luck, just happened to be what I was thinking about at the time. Enjoying thinking about what I’m doing with my blog and promoting it. And bang a potential customer or friend or whatever.

#1 THE NUMBER ONE RULE – ABP – ALWAYS BE PROMOTING

DonCharisma.com, Don Charisma, ABP Always Be Promoting
DonCharisma.com ABP Always Be Promoting

#2 Always be Proactive

Try and think of your own ideas and inspiration. If you’re struggling, take the first bit of inspiration that comes from outside. Do a post on cooking Pasta when someone talks about tomatoes, like the one I did here –https://doncharisma.org/2013/10/23/tomato-pasta-the-right-way/ which was promted by a friend’s ketchup recipe. Do a post on designing a logo when you’ve just done one. Do a post on how you’ve dealt with a debt collector recently. Go first, be a leader, take the initiative or take the first idea that inspires you and realise it now. Always keep trying new ideas, doesn’t matter where they came from or if they are original or not.

DonCharisma, Don Charisma, Always Be Positive
Always Be Positive

#3 Always be Positive

Positivity will push you forward, negativity will drain your energy. Same for others in your social circles and networks online and offline, gradually “loose touch” with the negative people and actively engage with and reward the positive influences. Try and retrain your own thoughts to be more positive or at least find the positives in any negative situations. By all means help and support friends, family and others who are a bit negative, but retain the positive energy you need to be doing what you want to do.

Don Charisma, DonCharisma, Always Be Posting
Always Be Posting

#4 Always be Posting

Promoting is akin to advertising. You just keep on doing it. Try, refine, try, refine, try, refine. Keep on posting content, even if it’s not 100%, you can always learn something, often others will see the value where you sometimes struggle. Genuine readers who genuinely enjoy your website, will ignore the stuff they are not interested in, they scan stuff anyway. Just keep posting as often as you can, or if you’re lucky enough to have a surplus of content, schedule it, and schedule it for time of day you think your audience will be most receptive. I just did a post on what are good times of day to post here – https://doncharisma.org/2013/10/27/what-is-the-best-time-of-day-to-post-on-your-blog/

Doncharisma, Don Charisma, Always Be Polite!
Always Be Polite!

#5 Always be Polite

There’s very rarely a need for rudeness. All of the people that I admire and respect are polite. Yes they are firm, and perhaps a little rude if provoked. But polite people have respect for others. Treat other people how you’d like to be treated yourself.

And that doesn’t mean cleverly crafted passive-aggressive insults and innuendos, most people are intelligent enough to see what you’re actually saying, if you haven’t got anything positive or polite to say then shut-up, or keep it brief.

If you want to know more about my attitude to people behaving badly, then you might like to read my post on how I dealt with trolls here – https://doncharisma.org/2013/10/10/trollsrus-a-guide-to-blog-trolls-moose-mr-whisk-and-the-axe-murderer/

DonCharisma, DonCharisma, Always Be Patient
Always Be Patient

#6 Always be Patient

This shit takes time, a lot of it, and a lot of effort. The little Google elves that drive the Google machine have a massive workload. It takes time for Google to do anything on their search engine, it makes sense they have trillions of pages to deal with. Also your blog or website will take time to get momentum going. Be patient and realise that the job at hand isn’t seconds or minutes, it’s measured in weeks, months and years. Don’t lose heart, just keep at it, the rewards will come, patience is important !

DonCharisma, Don Charisma, Always Be P...Happy
Always Be P…Happy

#7 Always be P…Happy (are you still awake ?)

Isn’t really a ‘P’ – I get things done better, quicker, more innovatively when I’m relaxed and happy. I also enjoy what I’m doing, and people looking at my cartoon or my logo or my content will get that. It shines through in what I do and who I am. Try and be happy as you can in doing all of the mundane and fiddly and time-consuming bits, there are lots of them. And especially be happy when you’re making your content, happy content is gonna get you friends, links, reblogs, reviews, mentions. All this drives traffic into you blog or website, and all help you promote yourself.

DonCharisma, Don Charisma, Always Be Personable (Friendly)
Always Be Personable (Friendly)

#8 Always be Personable

People that visit your blog or website and make comments are generally decent normal people same as you. Being friendly and helpful, pegs you as an ally, a friend, someone the other person could give a damn about. Further, it pegs you as someone who is worthy of their time and support, they might end up a customer, they might reblog one of your posts to there 25000 readers – A fellow blogger actually did this for me recently, and that was even after I didn’t help him previously when he’d asked me. Main thing is I’m friendly, positive and generally enjoyable to be around.

Treat others how you’ve like to be treated yourself, and others will help you.

Don Charisma, DonCharisma, Always Be Professional
Always Be Professional

#9 Always be (a) Professional

It’s often tempting to do stuff which isn’t very nice to other people, especially when they are being stupid. Professional means having ethics, morals and integrity. Which means you do your best to be a good person, and act like any sensible normal well adjusted person would in all situations. Ethics, morals and integrity inspire trust in others. Others that trust you will help you promote what you’re doing, they will visit your site, participate in what your doing and might end up being friends or customers.

Doncharisma, Don Charisma, Always Be Presentable - LedaMonsterBunny
Always Be Presentable – LedaMonsterBunny

#10 Always be Presentable

I have to put myself in the shoes of LedaMonsterBunny (not literally of course), before she’s making a YouTube video that gets a million hits. For those that don’t know her she’s a “scene girl” and a very popular one at that. I was a little hard on her in my last post, but didn’t mean any harm, I’ve researched her a bit now and she’s alright. Anyway, she has all that makeup to put on, get it just right, the hair died or she’s had to go shopping for a wig. The clothes and the accessories. My point is that there’s a hell of a lot of planning, and preparation. She’s had to think about what she’s going to say, and about how she’s going to do the video before switching the camera. She works incredibly hard to make the PRESENTABLE image that she wants to present. If you don’t like Leda bunny, maybe look at Brad Pitt or Robert Downey Jr or even Richard Branson. They are ALWAYS presentable, ALWAYS. If you’re gonna be successful, being presentable is so crucial.

And look please stop deluding yourselves, it’s got FUNK all to do with vanity, forget that shit. It’s got to do with being a charismatic leader, and charismatic leaders are PRESENTABLE, they do it for you mostly, not for them.

Always Be Pondering
Always Be Pondering

#11 Always be Pondering

Think about (and if you’re capable feel into) how to, how to, how to. How can I promote what I’m doing ? What can I do to promote what I’m doing ? Dream about it when you’re on a bus or out walking your dog, or watching TV. Invent new stuff in your imagination. Imagine what if, cultivate little ideas that pop up, expand and develop them in the best testing space there is, in your imagination. It’s such a powerful tool, shame to let it go to waste.

And it’s also really, really fun. My daily walk along the beach of around maybe 5 miles, I love to listen to music that I’ve selected that makes me happy and gets my creative flow going. Use that free time to dream your way to where you want to be. Many of my best posts and ideas are created this way.

DonCharisma, Don Charisma, Always Be Photoshop'ing
Always Be Photoshop’ing

#12 Always be Photoshop’ing

I really really FUNKing enjoy the design aspects of doing blogs and websites. I LOVE creating visual effects and doing the stuff that I could only dream about in the past, with text, graphics, cartoon, colors etc. It’s so rewarding to me, step back and look at it and say WOW I DID THAT MYSELF and I have proof that I can show to everyone else. Photoshop, GIMP, Illustrator etc are powerful tools for creating awesome stunning graphics. They also say a picture says a thousand words, entirely correct. Use those tools to make a wall of text into a fun little journey for you and your readers. Break it up with some humour, and get their emotional brain going, along with the intellectual.

I couldn’t stress just how much fun and pleasure I’ve had creating visually appealing stuff, it just makes me happy every time. Obviously be patient with Photoshop, it’s got a massive array of features and needs time to take in. Best way I found to get started is hunt for videos on YouTube and then you can follow the other person step by step. Google it, “Grafitti text photoshop” find the guide you want, try it out, easy. Check out my friend Danny’s tutorial and video on creating a Graffiti logo – http://dannyboybroderick.wordpress.com/2013/09/17/how-to-create-a-graffiti-logo/

DonCharisma, Don Charisma, Always Be Lucky
Always Be Lucky

#13 Always be P…Lucky (13’s unlucky ?)

Personally I’m not a fate-ist, I’m a free-will-ist. I like the sentiment luck, but I believe we create a lot of out own luck. So find out a way to be lucky, find out how to win, it’s that simple. You can use your imagination to help you with this.

Don Charisma, Always Be Progressing - DonCharisma.org Stats From Webmaster Tools
Always Be Progressing – DonCharisma.org Stats From Webmaster Tools

#14 Always be Progressing

Some people may be happy with 1000 impressions a day on Google and 20 pageviews. I am not, I want to reach a level, enjoy it a bit and then move towards the next level. There is always a next level. Aim to keep progressing, try and think ahead at the current level and incorporate what you’ll need later into what you’re doing now.

I’ve included here (above) a recent screen-print from my Google Webmaster tools. I’m making progress. No I’m not getting millions of hits on viral posts. But I am making progress, good progress, Google are showing my posts more and more often. I’m starting to gain some trust from Google and they are starting to give me more “authority”.

DonCharisma, Don Charisma, Always Be Pioneering - Steve Jobs
Always Be Pioneering – Steve Jobs

#15 Always be Pioneering

The arenas that you’ll be competing in are constantly evolving, changing. Look for niches and exploitable anomalies and try them out. Maybe it’ll be cooking recipes of the ancient island people of “Tou-man-fou” or secrets of growing authentic Japanese wasabe at $100 a root. Find those niches and anomalies that you think you can take advantage of and try it out. Marketers and promoters are constantly pioneering, and learning as they go along. Think of an idea, try it, look at feedback, do again adjusted for success. With a new idea incorporate what you learnt on your earlier attempts. Try, try, try, try, try, try, try, and keep on trying until something works, and then keep on trying.

Never stop trying new things, be a leader, go first, be a pioneer.

DonCharisma, Don Charisma, Always Be Passionate
Always Be Passionate

#16 Always be Passionate

Somebody that’s doing a blog or website just for the money or because he or she feels she ought to, or they are bored and haven’t got anything else to do, is likely to produce BORING and UNINTERESTING content. This means they don’t get any followers, don’t get any pageviews, don’t get any customers and they really don’t get any success. Somebody who LOVES the hell out of what they are doing, can’t hardly sleep because they are so excited about it, will produce awesome, first class, innovative content that others can’t wait to see.

Simple really ?

DonCharisma, Don Charisma, Always Be Persistent
Always Be Persistent

#17 Always be Persistent

Never ever give up. Take a break, rest, have a sleep, have a holiday. But NEVER EVER GIVE UP on what your dreaming to do. Just keep at it, do the best you can, try, try, try. Persistence does pay off with Google and the success of your website or blog. I’ve been doing this now 5 months, added over 5000 followers and my daily impressions on Google are close to 2000. It wasn’t always like that as you can see from the graph I’ve included here (a few pictures above). It doesn’t even include the impressions and hits from before I bought my own domain DonCharisma.org, when it was still DonCharisma.wordpress.com

Just have to keep on pushing at it, slowly and surely you’ll get there, the rewards will come to those who persist.

DonCharisma, Don Charisma, Always Be Paraphrasing
Always Be Paraphrasing

#18 Always be Paraphrasing

Google and any search engine relies on words and the magic SNIPPETS. Learn to paraphrase, that is say it in your own words. More than that in fact, play around saying your message in 2000, 1000, 500, 200, 100, 50, 20, 10 words, different size Snippets for Twitter and for Google. Look at what others write and what appeals to you. SNIPPETS are really really important, I want to do a whole post on that later.

Always Be Pliable
Always Be Pliable

#19 Always be Pliable

Adapting to changing circumstances, not being rigid, not sticking to rigid idea, be Pliable. The game your playing in will and does change often, you need to adapt to and exploit these changing circumstances. Be adaptable, pliable, flexible, this makes you much more able to succeed. Drop ideas that don’t work, try new ones. Also it’s a different ballgame having 500 followers than it is with 5000, and then again different ballgame at 50000. So you need to adapt and change to suit where you currently are.

A big for instance is that WordPress.com recently added Google+ in Publicize. For those of you who don’t know about Google+ authorship, well it’s possible to get your photo right there on the Google results. This is massive, huge, if you haven’t done it, create you Google+ account and set it up on your blog or website. I’d want to do a post on this later, as Google+ is really important.

DonCharisma, Don Charisma, Always Be Powerful - Wizard of Oz - The Great and Powerful
Always Be Powerful – Wizard of Oz – The Great and Powerful

#20 Always be Powerful

You may not always realise but your words and what you do on your blog or website have an impact on other people. You can literally change people’s lives with what you say and do. So word your content powerfully, make your graphics bold and say things clearly and forcefully. Obviously temper that with wisdom, overly arrogant isn’t necessarily very attractive or powerful, might be more the words of a tyrant, so don’t be afraid to soften where appropriate. As you become more and more successful, your words and deeds get amplified, more people read and more people are influenced. Be powerful in your words and deeds. Be firm and straightforward. But don’t be a tyrant.

Most people know the story of the Wizard of Oz. He didn’t think he was very powerful, but turned out he was a lot more powerful than he thought. Great movie, watch it.

DonCharisma, Don Charisma, Always Be Peaceful
Always Be Peaceful

#21 Always be Peaceful

Sounds like a contradiction to some of the other “Always Be…” rules. Sometime it is or can be.

What I mean is that rest, relaxation, time to just “be”, time for your friends, family and loved ones, is AS, if not more important than your promoting/working time. Use these times of PEACE to relax, meditate, ponder, strategise, build ideas and use your imagination to help you towards your goal of that internet success that you want. Also you will make mistakes, get tired, bored and have other commitments that will mean that you can’t “Always Be …”. Deal with these interruptions with the same passion and enthusiasm, you’ll find that they become less of a difficulty and just well, life that happens along the way.

If you can always try to get back to being peaceful inside, you will work better and more effectively, have more energy and enthusiasm.

DonCharisma, Don Charisma, Always Be Prepared
Always Be Prepared

#22 Always be Prepared

This is the Scouts motto I believe.

Plan, strategise, think what’s coming up next, prepare for it, get ready for what’s next. Read about it, talk to your friends that are doing similar things. So you’ve written a bunch of content, 30 articles, don’t dump them all out there in one go, schedule your posts so your readers have time to take them in, one per day, week or whatever schedule you think best. Get ahead with your content if you can, as this takes the pressure off. You’ll make better content when you’re not under pressure. Be ready for people to give critical advice, and be ready to either ignore it or factor it in or learn from it. Be ready, think about what might be ahead, prepare for contingencies, take backup of your blog.

People who prepare are ready when a challenge arises, people who don’t often just get knocked over or blown out. Succeeding at promoting your blog or website will take planning and preparation.

Conclusion

My ethos on promotion is simple, ALWAYS BE PROMOTING. The elements of this I’ve listed as the 22 “Always Be P…” ABP rules. Use these to guide you in all you do with your website or blog. They form my basic Ethos, mindset, paradigm or whatever you want to call it. They are a major part of (the secrets of) how I’m successful at what I’m doing.

OTHER PEOPLE CHARGE FOR THIS INFORMATION, so be grateful it’s here and I’m giving it for free, share my stuff, reblog it, tell your friends about my blog, tweet about me, facebook about me, help me promote myself. There’s more to come much much more, and all of those encouraging tweets, shares, reblogs really do drive me to do more for people reading my blogs.

Thankyou for reading:)

Future

This is part two, the next part of this series will likely be about brands and domain naming. After that I’d like to write about snippets and Goolge+. So please do keep reading my blog, tell your friends about it, share my stuff (sorry I promote hard, said this already before !). Obviously if you see things in your inbox that aren’t for you then ignore and wait until you see something you do like, it will come I promise.

Resources & Sources

Original images courtesy Google Images, from THE PUBLIC DOMAIN.



189 thoughts on “Virgin’s Guide to Promoting a Blog or Website (Ethos – Part 2)

  1. I am relatively new in the blogging arena so I really appreciate the 2 part episode you provided on promoting. Very helpful information that has truly inspired me to do more each day. Thank you.

  2. Happy to have you on my reader roll. i write for the joy of writing; Though i am a doctor by vocation, i aspire to be an author too.
    In social media like fb, i have observed that though the membership in my 12 closed communities exceed 10000, only about 90-100 actively involve in the discussions. i believe that this is true in case of blogs too. So i do not worry much on the blog hits or stats, so long as i write something worth another person’s time.
    What i find significant is that once a person starts reading what you write, if your words are powerful enough, the reader will be linked to you by an invisible cord. Attraction does not always result in bonding, and hence, for the right readership, the focus should ideally be on the content rather than statistics.
    I loved all the 22 P and wish to add the number 23- Purpose.
    Hoping to read and learn more from The Charisma, with regards Dr Swetha RM.

    1. Very much agree with you on this 🙂 … I think there’s a lot of “silent” readers who read and enjoy but don’t participate … for me I’m fine with this 🙂

      And yes content is very important, the most important thing really …

      Speak soon

      Don Charisma

  3. Hey there Don Charisma, I’ve been reading about you around the blogosphere so I decided to check you out. Found this page. Thanks for the great info. I’ll be returning to read more. Especially part 1.
    Blessings =)
    Staci

  4. This has existed for 2 months prior to today’s discovery; it’s great! This is a large chunk of the roadmap to exceed our expectations in 2014. And, thanks for visiting my site today, 2013: Immediate Change. Have a Blessed Christmas & New Year.

  5. That’s a nice post. Thank you for helping make a start with search engine optimization on Google. SEO magic in one read. zmbdta

  6. I’m definitеly enjoying the information.
    I’m bookmarking anԁ will bbe tweeting thiѕ to mmy followers!

    Exceptional blog and wonderful design.

  7. Hello,
    This is a great post, thanks for sharing! It’s great advice for a successful blog but also a successful life! Thanks for following the Global Art Experiment today I hope you found something interesting!

    1. You are most welcome and thankyou for visiting my blog … sometimes I write these things as much to remind myself, so it’s a bonus when others find them useful … keep in touch, warm regards DC

  8. Don Charisma, You have some excellent advice here, and you’re right it’s free. I like that, but more importantly I like not to waste my time so thank you for that as well. I shall return.
    I have a lot to learn, and spending some time here will help.

  9. Wow!! Don this wonderful, and I love to promote me and others I have a blog that I feature artsit designers etc and sure would love for you to take a look and
    if you would like …would love to promote this writing of your..I shared it to google and would love to share it on/ http://www.artimpressionsbysherri.com
    see you soon, sorry I haven’t been here in so long..many things have had to keep my attention on the homefront more and other things..
    sherri and I re-bloged it to my wp
    Sherri

    1. Hey Sherri, thanks 🙂 I’m happy for you to share, it help me to promote, so always happy for reblogs, retweets etc

      Thanks once again, keep in touch when you can.

      Warm regards

      Don charisma

      1. I was thrilled to share it..great reading and you are incredble the way you write things.
        I will follow you for sure..I have things going on in the homefront but will still try to be here to check up ..
        sherri

      2. Thanks Sherri, kind words always welcomed here. I hope you enjoyed thanksgiving and are well fed now until Christmas !

        I may quote you on the Charisma bit next time I get a critic in LOL

        Warm regards

        DC

  10. I had to laugh at the “be patient” tip…that one is definitely the most difficult for me in everything I do 🙂 Hey, at least I’ve got the “be positive” covered (I prefer to avoid rants, although I’ve read some humorous rants before.)

    P.S. Thanks for following my blog!

    1. LOL, don’t know what happened Annet 😎

      But a suggestion, please update your gravatar so that your blog is linked on it … reason I say this is that when you follow me (or any other blog) and they look in their followers list, if the gravatar is up-to-date they can follow you straight back … otherwise they might not 🙂

      Cheers

      DC

      1. Thanks for taking care of me…. Do you know Hillary Clinton’s book called IT TAKES A VILLAGE? Well that is what it takes to get me to do things!!! Now you are part of my village! 😎

      2. Not read it … but I was thinking about that earlier today, I reckon men build stuff, but it’s the women that make it liveable, ie make it into a real community, that’s worth living in.

        I’ve always been part of your village, it’s only that you’ve recognised it today:)

        Warm regards

        DC

      3. in dashboard, site stats the section for “totals, followers & shares” … underneath the number of followers theres a link that says “blog”, click on that, that shows you all your followers … is that what you mean ?

        If you’ve followed Danny then I’ll check with him tomorrow if your gravatar is working properly …

        Cheers

        DC

      4. Silly me, I knew how to do that already! Gosh you must have nearly as many as OM. I have only 40 pages but I am happy with that! It is late there. Won’t bother you anymore now!

  11. Hello D on,

    I am Severe Storm Steve, the blogger who owns/writes Steven D AKA Severe Storm Steve, the blog you just started following. I would like to thank you for doing that; you’re now one of the reasons I keep it up. Thankyou for following, and I hope you enjoy my blog!

  12. Hey I am a new blogger! This blog was absolutely perfect for me! Thanks so much! At the moment I am pretending like I know what I am doing, in hopes I’m making sense and producing interesting material!! Thanks again!

    1. Hey, well we all started as new bloggers, and yes keep pretending you know what you’re doing and you’ll get the hang of it, just keep at it is the main thing … Warm regards DC

  13. Hi Don.
    Thank you for your ‘follow’ of http://www.inknpetals.wordpress.com. I appreciate it. As a newbe, I always wonder what in particular caught your eye.
    Anyway, your follow led me to your blog – very helpful, great suggestions. I have been promoting on Facebook, Pinterest, Twitter, Linkedin, and with a ‘signature’ following every email I send out.

    I often feel self-conscious about the email signature in particular and wonder if friends aren’t bored to death with seeing it all the time.
    I have been very happy with the number of followers in a short period of time (began in April). Twitter seems to draw the most followers.
    I wonder, tho, why I am not receiving very many ‘comments’ and ‘likes’. I wonder if is because my writing is spread about different categories – poetry, memoir, creative non fiction. But I write what appeals to me on a given day.

    By the way … I shared this post, ‘Virgin’s Guide …’ on my blog with lots of credit to you, the author. I hope you are OK with that. If not, let me know and I will delete it.
    Thanks and any suggestions will be appreciated.
    Linda Paupst

    1. Hey Linda, thanks for your message:)

      What catches my eye is good people doing good blogs. What I mean is those people who I could be friends with, that’s a good blog for me. I have a widget on the side of my blog “coolest bloggers”, I made this myself. Those people aren’t necessarily huge long running blogs, but they are people I know as friends.

      Facebook and twitter are most important at the moment. Twitter I’ve found more open and “honest” and I prefer my presence there. Facebook not that big a fan, but can’t be ignored from a promoting point of view. Google+ you need to pay attention to and use publicize to get your posts into there, and wordpress.com now has built in G+ author integration, so use it.

      If people are bored then they do have a habit of letting us know, so I wouldn’t worry about it too much. I think in promoting there is a lot of repetition, better get used to it. More to the point is when you find yourself bored, in which case time for a change or makeover. Then change the signature, see how you can improve, see other’s signatures that you like and borrow ideas.

      Likes will come with an audience, so you have to be patient, the audience will take their own time to show up, and your promotional efforts will partly determine how long. For comments, be thankful for the peace and quiet, a fellow blogger showed me his stats and he’s dealing with a massive 4000+ comments a month. To deal with a high number of comments properly is very very time consuming. Comments will show up when people find something you write inspiring, controversial, enlightening etc, it will have evoked an emotional response. This is why newspapers use emotionally charged wording, to illicit interest and response. Use that tool wisely:)

      I am always happy for shares and reblogs, this helps very much, so always happy for you to share:)

      Please do keep in touch, very happy to engage with like minded people and helps me with my blogging.

      Warm regards

      DC

  14. A great post! Generous and informative. I think I jumped into the middle by reading Part 2 first! I look forward to reading Part 1. Thank you for following my fledgling site. I’ll definitely be following yours 🙂

    1. I think the order doesn’t matter too much, part 2 is about ethos and part 1 is more about practicalities of getting started with SEO … you are welcome and thanks for following back … warm regards DC

  15. Fantastic post and blog! I think I’ve found my morning coffee reading materials for the foreseeable future 🙂 Well done. Thanks for the follow as well. 🙂

  16. Thank you for following my blog.
    I’ve just read this post and found it very helpful in giving me a focus….I need to promote as I am finally writing the book about France and you give straightforward advice (not the usual teaser – look I tell you this and if you want more you have to pay me…)
    I’ll be going back through your archives and will be following in future.

    1. Hey Helen, you are more than welcome and thank you for following me back … In in the process of writing a series of articles about SEO and promoting so keep an eye out, I post them fairly irregularly, but tell it like it is … as for the people trying to make money, well that’s life really, everyone needs money !

      Warm regards

      Don Charisma

  17. Hello Don,
    A wonderfully written article, love the images. Thank you for the visit and for following my blog, I’m so happy that you did, now I get to follow you and learn lots of tips and tricks.
    Thanks again
    Tanya

      1. I’m intending to do more in the same series, I have draft for part 3 done, just need to get the right mindset to to finish, it’s about branding and domain names … good to chat I need sleep now:)

    1. It’s an aim, sometimes I can’t meet it. If negativity is present then I normally work “through” it, sometimes able to alchemically transform negative into positve, but again not always possible. I believe we need both negative and positive, it’s a paradox like the many others in life … good to hear from you, hope you are well … warm regards DC

    1. Yes it’s always good to think, I like to use my imagination creatively. Give yourself time, main thing is to get started and keep going, as and when you have time and inspiration:) warm regards DC

      1. They say that every journey of a thousand miles starts with a single step 🙂

        Thanks for you comments, it’s useful for me to see what other people liked, so that I can do more of it LOL

        Warm regards

        DC

  18. Nicely done; it’s all too often that people don’t follow their own advice but your post also embeds your ideas. Question – so I started posting (fairly) consistently in April and have mostly done it as a way of organizing my own thoughts. Hence, I’ve focused on content, not community. So what’s the most straightforward way to thank folks for stopping by when they Like a post but don’t comment?

    1. I’m the worst one for that serious, so know exactly what you mean, learn stuff then not apply it, blogging about it helps me remember. And yes a perfect idea to be posting what you’re doing right now. Matt’s blog is interesting to look at, and although he has massive following from who he is, he does just post about what he’s doing right now …

      I’d say be careful about thanking people for liking, it’s possible to come across in some people’s eyes as “try-hard”. Personally I don’t (or try very hard not to) treat people like this, people do thank me for likes, and I always gracefully accept. It’s an olive branch, and olive branches usually should be accepted. Perhaps have a look at the persons blog, mention in passing that you were pleased that they liked something on you blog, and also make sure that there’s something you genuinely like on their blog. A two way connection – relationship.

      Maybe – “Thanks for the like on my article on expansion of the universe. I dropped in to see what you’re doing on your blog and I really like your article on restoring old furniture, I have an old chair that I wanted to know how to bring it back to life and now I can.”

      Obviously take the idea, and do it how’s authentic for you.

      Warm regards

      DC

      1. Thanks, I agree but others suggest that since an effort was made to acknowledge it. Seems a bit artificial to me though. I prefer just responding in kind when it makes sense. Thanks again.

    1. Compliments are always appreciated, so thank you so much. Part 3 is already written, just mulling it over and will do the final edit soon. Part 4 someone just gave me an idea, so I think I’m ready to do that as well. Warm regards DC

  19. As a new blogger, I find this post so incredibly helpful! I will certainly keep these P’s in the back of my head as I try to progress from level amateur to level beginner 🙂 Thanks for the post!

    1. My pleasure, you are welcome. I’d aimed to help people get their mindset right for success, and also as always for these posts it helps me to “internalise” better, so win win … you have given me an idea for part 3 or 4, hint I’ve already done the P’s but I didn’t do the Q’s !

      Warm regards

      DC

  20. Wow! I love this post ’cause it’s very inspiring and it has a lot of great ideas and remembered about me a few things I forget about sometimes. Thanks a lot for sharing Don and have a wonderful evening!

    1. Hey my pleasure, I reckon one needs to get the mind right and then achieving what we want becomes easier … however I think people may have preferred part 1 which was a bit more about the actual doing with some humour added in … let’s see how I get on with part 3 which is about brands and domain names … cheers DC

    1. Hey Terry, thank you for your kind words, they are much appreciated. I try my best, all I can do do, usually something legible comes out and people like it, so more’s the good:)

      Keep in touch,

      Warm regards

      DC

    1. I put the keywords in Google images and see what comes out, the kitty just said what I wanted to say so beautifully … also I couldn’t stop laughing when I saw the “Be Polite” one, wasn’t sure whether to include it, but it is funny !

  21. And this is why I chose you as a mentor ( you might be thinking ughhhhhhh now that’s one reader I wish hadn’t found my blog ha ha ha ) life throws you some curved balls huh! Ha ha !! You share what others would hide , you are honest in your thoughts when I’ve asked for ideas and above all your blog is always entertaining – and that’s obvious I’m not the only one who thinks it judging from your stats. I’m definitely working on the ‘always be promoting” . I am working busily on finding my my way to be be Propitious ( #13) . Thank you Don Charisma 🙂

    1. LOL, not at all, I find your attitude very refreshing, you’re open to learning new ideas:)

      Propitious is a new word I didn’t know before, fits better with the P’s, but lucky I think more well known !

      My pleasure, you are always welcome, Cheers DC

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