doncharisma, don charisma, Madonna - Like a virgin

Virgin’s guide to promoting a blog or website on Google

So you’ve started your new blog on “Jimothy’s witty little witticisms” or “Mary’s cake bakery” or “Annie’s Arts and Farts”. You’ve crafted the pages, blood sweat and tears to get it up and running. Toiled for hours, days, weeks, over a hot digital camera. Your brain is exhausted from putting all your witty little ditties in print. You’ve been round every shoe shop in a 100 mile radius to get a picture of those killer shoes. And now you have a “blog”, a “website”, an “online shop”, looks fantastic, content is awesome. Hmmm, but I’ve only had 6 pageviews in my stats and that was my mum looking at it. You are not alone, anyone, well I mean everyone that’s ever had a website has been there, had a great idea, wanted to share it, and bam, no one comes to visit. It’s a bit like all those independent shops, cafes, restaurants that have no customers, we’ve all walked or driven past and felt a bit sorry for them really. Only the genuinely cruel hearted would get pleasure out of seeing someone not succeed.

The Bad News

doncharisma, don charisma, Hard Work, Getting the hands dirty
Hard Work, Getting the hands dirty

Sorry to break it to you, but the real work has only just started. Promoting your internet “presence” is as much or more work than the actual website itself. If you’re work-shy or lazy, then I reckon, probably stop reading here, being a contender on the internet probably isn’t for you. You need to treat it like a business, and most businesses don’t exist without marketing and promoting themselves. Maybe 20 years ago Google would have been all over you like a rash, but now is now and it’s very competitive, unless you’re Leda Monster Bunny… Simple honest plain truth.

The Good News

doncharisma, don charisma, Champagne Celbration
Champagne Celebration

Ah, so you’re the one who reads my posts, well lucky you. The good news is that there are a million and one ways to promote your internet presence, will take time and effort, or perhaps time, effort and money, but you can succeed. First step is to bring yourself out of ignorance, which is why you are here reading this. And second step is to start getting the creative muscle flexing for thinking of ideas, promoting yourself will take a lot of ideas. I’m not going to and can’t do it for you, but I can point you in the right direction … see my slogan about “teach a man to fish”


doncharisma, don charisma, Google Classic

Google I believe has around 80% of the search traffic worldwide going through its computers, so they are important for anybody interested in promoting their website, blog, e-shop etc. Google aren’t primarily a charity they are in business and businesses are set-up to make money, that’s their purpose. Google’s job is to find “content” that suits what you seem to be searching for. As things have become more and more commercial, there is this constant conflict between Google wanting to make money and having to do the job that we visit their search engine for. Amusing for me, a little paradox for them, between doing what it says on the tin vs lining their pockets

Cynic alert:) It’s a harsh reality but Google don’t really give a flying funk about you or your website or your content. What they are concerned with is making money, and keeping their searchers happy. If your content makes them money or keeps their searchers happy then welcome to the club, if not then don’t be offended but they don’t care. Google ARE fickle and arrogant – you can be number one one day and nothing the next, literally. Only way to be sure to be at the top is to dip your hand into your pocket, and your pockets may have to be quite deep.

Anyhow, assuming you are still interested in being on Google’s wonderful index …

Google has three basic types of search results :

1. So called “Organic” results. These are based on what Google find on any particular web page, and ranked based on things like keywords and how many other websites link to that particular web page. I’m coming back to this.

2. AdWords adverts, so-called Pay-Per-Click (PPC). These are the paid listings that one finds at the top and side of Google search results page. Businesses use AdWords to list their wares here, they pay every time someone clicks on their link and they have already set a “bid” in an “auction” that determines how high they rank.

AdWords maybe an applicable promotional strategy for you, but can get expensive fast. Some of the keywords can cost £1, £2, £5 or more per click, and that can get real expensive really quickly. Also Google in my experience are slow to review Adverts and if your website/landing page doesn’t meet their quality standard, you’ll either, not get your adverts shown or your bids will have to be higher. So if you’re wanting to go this route then make sure you read Google’s standards for landing pages for AdWords advert, before investing hours in your AdWords website. Also as your landing page could still get reviewed by a real live human being, you could still end up with a low quality score even if you’ve followed their standards. I might do a post on AdWords later.

3. Adsense adverts. These are the paid listings we find on other websites that are not Google’s. The advertisers on the AdWords program, have the option of appearing in the Adsense ads. The same principles apply for bidding for clicks as the AdWords program.

Adsense can be a way for making money from your website or blog. Accounts on Adsense are hard to get these days. Google want high quality website, with constant traffic, that’s been around a while, to approve an account. You’re welcome to try your newly setup website with no traffic, and I’d like to be wrong, but I think you’ll most likely get turned down. I might do a post on Adsense later.

Organic Search Results

doncharisma, don charisma, Organic Search
Organic Search

Mainly I’m writing this about the Organic search results. So, from scratch, what do we need to know and do to get listed and how to promote your site on Google ?

First let me clear up a few things …

What is SEO?

Search Engine Optimisation (SEO) is making your web pages so that they rank as high as possible for what you’d expect people to be searching for to find your webpage. Key words are important because it’s the words that Google will process in order to put a searcher onto your webpage.

What’s Black Hat and White Hat SEO?

doncharisma, don charisma, White Hat Vs Black Hat
White Hat Vs Black Hat

White Hat is the type of SEO that Google and most other people deem ethical, ie not cheating. This article will cover White Hat SEO topics.

Black Hat is the type of SEO that Google and most other people deem unethical, ie cheating. This article won’t cover Black Hat SEO topics.

What is Meta, Meta-tags etc ?

doncharimsa, don charisma, Meta Tags
Meta Tags

I really have never been fond of the word “meta”. I’ve been aware of its existence since my University days, for whatever reason didn’t like it then, don’t particularly like it now. However it’s widely and commonly used, so understanding what it means, helps to get on.

Meta means simply information about something.

If we take an “Orange”, it’s meta information could be, “Orange in colour”, “Leathery skin”, “Sweet Tasting”, “Citrus Fruit”, they are all information about an Orange.

A tag is simply what’s used in the code (HTML) that’s underlying any webpage. Tags tell the Browser, Chrome, Firefox etc what to do with the with Text, Links, Pictures and meta information. For instance <H1>THIS IS A MAIN HEADING</H1>, tells the browser that the text “THIS IS A MAIN HEADING”, is a main heading and the browser will make big and bold.

I know some/many of you aren’t coders so I’ve made this as simple as I can. If we go back to our “Orange”, say we have a webpage called Orange.html, it might look something like this :



<meta name="Keywords" content="Orange in colour,

leathery skin, sweet tasting, citrus fruit" />

<meta name="Description" content="all about Oranges" />



<H1>This is my page about Oranges.</H1>

Oranges are orange in colour,

have a leathery skin,  are sweet tasting and a citrus fruit.

They grow best in warmer climates.

They contain a lot of Vitamin C, which is vital to human

immune system and without it humans can develop a

disease called scurvy.

Similar to the Orange is the Lime fruit.

British sailors discovered that by eating Limes they

could prevent themselves from getting scurvy.

This is why in some parts of the world

the British are called "Limeys".



So imagine the scenario, YOU DO NOT KNOW what an Orange is, you know it’s orange in colour, tastes citrusy like a lemon and that it’s a fruit. So you might go to and put “orange coloured citrus fruit”, and then bang up comes our webpage Orange.html in Google’s search results. That’s about the size of it, well, simplified anyway.

More on tags

One important thing here is the line:

<meta name="Keywords" content="Orange in colour, ... etc

For WordPress blog we have “Tags” which is an equivalent thing. The keywords placed here are important to Google, I understand that the first 65 characters are especially important. These keywords are the keywords that you’d expect your potential readers to searching on Google for. So keywords on a webpage and tags on a blog are IMPORTANT, and you should think carefully what you put there. Think about what people might be searching for, what are the KEYwords that they might use.

Also highlighted words in your <H1>, <H2>, <H3> tags (in WordPress Heading 1,2 and 3 in formatting) will make those words have more importance when Google scans your page. So choose your headings carefully.

The Subject of Blog Post aka Headline

For bloggers, the Subject of your blog article which will end up with a <H1></H1> tag around it, so it is important. Not just for Google, but to attract a potential reader’s attention enough for them to read your post. You might get a few reads with “Oranges”, but you might get a lot more reads with “Orange sex scandal” or “Oranges found on the moon”, be creative but obviously make the subject relevant to what you’re writing or you’ll just end up annoying people.

I’d suggest, putting a preliminary Subject up when you start writing your blog post, keep coming back to it as the blog post emerges on your screen, by the time you’ve finished your post, so should your Subject be finished also. Don’t forget to change the “Permalink” in the editor to be the same as the subject, this will help with your SEO.


Publishing “unique content” is the stock advice. That is articles and pages that aren’t found elsewhere on the internet, not in those exact words anway. Unique content doesn’t have to be well structured or even readable by humans, you could use an article spinner. However Google do record statistics on how long people spend on webpages and whether they continue to explore your site or whether they just bounce back out again. So a bunch of gibberish trawled and then spammed with a thesaurus, could help you get found, but in the long term may not help you that much.

I’ve started to diverge into Black Hat SEO, so I’ll diverge back again into White Hat.

Content does get distributed these days, reblogged, rewrites are common, so I’d personally take the “unique” content with a pinch of salt. Doesn’t hurt to reblog some articles now and again, especially if they are very relevant to what your site is about. Reblogging can help promote someone else’s blog and creates links, potentially reciprocal, which is covered later.

A couple of options for actually writing your own content :

1. Write your content with your keywords already in mind and just weave them in as you write.


2. Write your content and let the keywords emerge. Once you’ve finished your content, re-read and edit including more occurrences of keywords and/or the keywords closer together.

Obviously you can go overboard with stuffing a page full of keywords, this might help temporarily in getting found, but the rub is that Google will see searchers bouncing off your page and your 15 minutes of fame will be over !

Personally content farms just annoy me as they waste my time. I remember a site called informer. Google for reasons best known to themselves had them listed on 100s or 1000s of 1st pages on Google. The site was entirely created from words trawled and spun from elsewhere. Obviously if I’m looking for an app to download, I reach the informer site, and there is gibberish posted everywhere, a bunch of adverts and no download link, it’s annoying. When I search again for a different app and find the same crappy website on page 1, with the same deal, I just start to ignore it and hope that Google will eventually remove it. It’s still around and I think they may have cleaned up their act. But guess what, I will never ever visit their site.

Images for SEO

I’d read this advice many times in different articles, different sources, not really paid attention to it much apart from spamming my keywords into the “alternative text” field for images. That is until I started getting traffic from one of my images on my blog.

I did a short post – Why is it Called an iPod ? and included in that post is an image, it’s filename something like “evolution of the iPod”. I wasn’t expecting this to be of any significance until I started getting highly ranked in Google for the query “Evolution of the iPod”, and the IMAGE labelling is the connection.

So please do name your files meaningfully. I know it’s boring but you need to fill in your Title, Description, Alternate text, it matters. Also please feel free to put your keywords into the alternate text, along with your brand name if you’re trying to promote a brand, along with your image’s title.


doncharisma, don charisma, Metal Links
Metal Links

Links tell Google that other people think your webpage is worth visiting, it’s a kind of “social proof” for websites. Ah so and and all reckon doncharisma is worth a visit, hmm must be a cool site. Reciprocal linking is a good idea since it says that you are considering each other equals as opposed to admirer and admired.

WordPress happily takes care of linking to followers and the followed with widgets so good idea to add these to your blog. Personally I like having my own links to followers, so have created a link category “links” and added my followers here. This gets hard to manage after the first few hundred, so I’m working on automating this, and hope to post about this later.

For the links you place in your articles, you can use a keyword for the text of the link, which will help you in your SEO.

In order to get other people to link to you, a good place to start is the free directories that are online. It took me ages to find this, but here’s the “TOP 100 FREE DIRECTORY LIST” …… ENJOY !

Adding your website to directories is time consuming and boring let’s face it. But it will help your rankings on Google. Be prepared to put your website into a Category, which varies from directory to directory and also a short, a medium and a long versions of a description, including your keywords.

Get Google Webmaster Tools Done as EARLY as possible

In order to “be on” Google, you need to submit your site for Google to take their sweet time indexing it and including it. This takes time, exactly how much depends on Google, but it’s like days or weeks, not seconds and minutes. So DO THIS FIRST, as soon as you’ve got your blog or domain name and basic one page website.

You will need a sitemap.xml. This file tells Google’s bot that visits your website a bit about your site, which pages to index and not. WordPress does this automatically for you, it’s and You will probably need to tell Google where the sitemap file is in Webmaster Tools.

Once you’ve signed up for Google Webmaster Tools, you’ll need to verify your site. There are a number of different ways to do this, with WordPress it’s in your Dashboard->Tools->Available Tools. You’ll need to copy and paste the code that google gives you :

Example: <meta name='google-site-verification' content='dBw5CvburAxi537Rp9qi5uG2174Vb6JwHwIRwPSLIK8'>

Be patient as it doesn’t seem that WordPress or Google update immediately, may take some seconds or a few minutes before it will verify.

Once your site is verified, go straight to “Crawl->Fetch as Google” in your Webmaster tools. and you will need to do a “URL and linked pages”. Only please do this once, as you have a limited number of these you can do. If you’re in no hurry to get included in Google, omit this step and save save your Fetches as Google for later.

Side note: Bing also have a Webmaster Tools, you can also sign up with them to get included in Bing and Yahoo.

The basics covered, now some more advanced stuff

These I’ve included as nice to have for later, probably not required straight away. Thing is to try and take up as much space on Google listing as possible. Please bear in mind that Google will only give you some of this stuff if you actually have content on your site(s) and you are getting traffic. So how can we do this ?


A Google+ page can be linked to your blog or website, so that you get this kind of entry on Google. Dan Lepard (BBC Food), now has 5 lines on a Google result instead of usual 4, plus a picture. This will be massive in terms of getting more clicks.

BBC Food, doncharisma, don charisma, Orange recipes, Dan Lepard
BBC Food, Orange recipes, Dan Lepard

Google Webmaster tools – Data Highlighter

Another way to gain space on Google results is to use the Data Highlighter in Google Webmaster Tools. Lupo’s Heartbreak Hotel has 7 lines on Google:

doncharisma, don charisma, Webmaster tools, data highlighter - Lupo's Heartbreak Hotel, things to do
Webmaster tools, data highlighter – Lupo’s Heartbreak Hotel, things to do

Reason I mention this is that Data Highlighter has a tool for Articles, maybe use this with WordPress blog posts ?

Final Notes

I wanted to write an article as a bit of revision for myself and as a not exhaustive basic guide on getting started promoting yourself on Google. I haven’t covered every single aspect, I’d expect you to do this yourself anyway, but should have enough here to get started, and some new ideas on which to build.

doncharisma, don charisma, Sex Sells - Leda Monster Bunny
Sex Sells – Leda Monster Bunny

Side Note: Sex Sells – If all else fails stick some pictures of Leda Monster Bunny on your site. I don’t know much about her, but I do know that she has 100000’s of hits on YouTube, for not much more than being “pretty”. For those of us that have to work hard at promoting ourselves, it’s challenging not to feel just a little envious of someone who has not much more talent than dying her hair, lucky in the gene pool and an extensive collection of cosmetics. Whoops, sorry, I let the cynic out again !

Google like websites that get traffic. If they list you and you get real traffic then you will stay higher up their listings. You are also more likely to be eligible for the Google+ and the Data Highlighter enhancements, and others like it. Really you have to just keep at it as all of this takes effort and time, but will pay off eventually.


Getting listed and a decent rank on Google can help your site get visited, which is what you wanted when you set up the site. It’s important to be aware of what Google is looking for so that they can include you in their results. If anything is most important it is getting your Webmaster tools set up as early as possible.

Writing good quality content, headlining your subjects well, working effectively with your keywords, linking and being pedantic about labelling your images should all help you in your quest for Google fame-dom.

There are many many ways that you can promote your site on Google, be creative and find out what they are. Try them, some will work and some may not, this is how marketers and promoters become successful, by just thinking of new ideas and keeping on trying.

Thanks for being erm, erm, hmm, pretty, Leda Monster Bunny, love you !

PART 2 (Ethos) is here:

179 thoughts on “Virgin’s guide to promoting a blog or website on Google

    1. My pleasure Sharon and thanks for dropping in on my blog:)

      It takes anyone time to learn all of the stuff to do with promoting one’s blogs and websites, so just take it one step at a time and keep going – Persistence will pay off!

      Keep in touch

      Don Charisma

  1. Don, thanks for following my blog. I’m rather new to this, even tho’ 3 months sometimes seems like an eternity. If you read my bio, you know I have MS, so cognitive reality is not always an option. So mostly blank mind episodes about my days. Thanks for the tips. I’ll try to find the time when my remaining brain cell is working and figure it out. Guess first step is to set up Goggle account, huh? Anyway, lookin’ forward to reading your next blog.

    1. Hey Angie, my pleasure and likewise:)

      I don’t know too much about MS, but have a general idea, I’m sorry that you suffer…main thing is to try ones best to be happy whatever the circumstances, but I know how challenging that can be…

      Yes google webmaster tools and also bing/yahoo webmaster tools. WordPress have already done some of the work like the sitemap. It does take a bit of concentration to handle the webmaster tools, but it helps the search engines find your site.

      Next one I’d like to do in similar area would be social media and syndication eg facebook, twitter, google+ etc etc, another way to promote oneself. Maybe the “Virgins guide to promoting a blog or website on social media” ?

      Keep in touch

      Don Charisma

  2. Awesome, DC. Love it. You might want to respell:

    “rebloged, rewrites are common” (rebloging under Content, too)

    “let the keywords emerage” (under Content). Please feel free to delete comment. Just meaning to help, as this is a high-profile post.

    1. Thanks for your kind words:)

      No one is perfect, not even me ! I admit my spelling not always spot on and rely on spell-checker to finish the proof-reading for me. Strangely enough the red-squiggly line wasn’t on “rebloged” otherwise I would have corrected them already ! Had to do an “ABC” from the tools to find them and then WordPress decided to play silly buggers and take some html tags literally … but fixed now:)

      Appreciate the help, I’ll keep the comment in as I don’t mind people helping me:)


      Don Charisma

    1. My pleasure, Webmaster tools takes a while to get one’s head around, just need to persevere. Also don’t forget Google have video’s on webmasterhelp on youtube, I find that I can learn quicker with a video:)

      Keep in touch

      Don Charisma

  3. Great post. Powerful, very instructive but kept simple. Not an easy thing to do. Congratulations. I loved to read your post and I learned a lot more in less time. Great!

    1. Hey thankyou for your kind words. I wanted to put together enough information to really get started on SEO for people who need or want to do it themselves, and also to educate a little those who think SEO is a pay/do once affair.

      Planning to provide more info later, related to promoting blogs and websites, so keep in touch, cheers Don Charisma

    1. LOL … do a search in Google images for “scene”, there are many many monster bunnies to choose from … only found this by accident as I was looking for an office scene for one of my posts … seems “scene” is the style for emo girls …

      Keep in touch,


      Don Charisma

    1. My pleasure, it makes me feel good that I’m doing something useful for others, in what’s a very competitive confusing environment. Also it helps me organise and internalise what I’ve already learnt so a win win.

      It’s my intention to post other articles that may be relevant so please do keep in touch, sincerely, Don Charisma

  4. Amazing, interesting and definitely informative. I’m printing this so I can read, re-read and highlight. Thank you so much for this post and thank you for the follow.

    1. Awesome, I’m happy that people are benefiting from me writing about SEO and making it more accessible. Don’t forget Yahoo/Bing, their webmaster tools is good and you get two search engines for one admin tool:)

      Let me know if you have any questions, I’d be happy to answer.


      Don Charisma

  5. Wow! Congratulations on this fantastic blog. In the few minutes I’ve been scanning, I’ve been surprised, inspired, educated and entertained! I’m a fan!

    BTW, thanks for following my blog and liking my poetry.

    1. My pleasure and i like to see people creating here on wordpress, poetry i’d like to be better at, but not ready to share mine just yet, maybe later …

      Thanks for following my blog

      keep in touch

      Don Charisma

    1. Yes the evil google’ites need exploiting and they deserve it, arrogant little demons they are !

      I wanted to make a guide that was a good starting point, so hopefully you’re well equipped and be able to avoid some of the hairpulling 🙂

      Keep in touch

      Don charisma

    1. Happy it was useful, SEO is a bit of maze until one’s done it a few times !

      I’m looking into syndication at the moment, might make an interesting post 🙂

      Keep in touch



    1. Hey dude, good to hear from you … Although I’m not new to SEO/Programming there’s always something to learn, so am often faced with the same challenges and learning curves … soak away !



  6. Wow, so much to think on…and do. Thanks for the mini course on blogging…and for the follow. I will definitely be checking back for more tips, and of course, for the charisma 🙂

  7. Wow! Too much valuable information to digest in one sitting. I would love to see each important category broken into individual posts so you could flesh them out.
    I’m visiting to thank you for following my blog and share some blogger love. I can see I’m going to get more out of this relationship. Thanks!

    1. Hey Sharon, my pleasure and thankyou for following my blog … With my writing it tends to be all or nothing, and at the moment I don’t know how to stitch together multiple posts into a blog-pamphlet. My overall idea was to give people a basic starting point that covered essentials. So perhaps I’ll do a series later or maybe an ebook with fleshed out chapters …

      Blogger love right back at ‘cha

      Keep in touch

      Don Charisma

  8. Dear Circadian Introspection follower,

    Thank you very much for following this blog! It is still in its early stages so please feel free to send feedback and suggestions~

    You are also welcomed to implant a thought in my mind: is there anything that bothers you in our modern world? Something that you’ve always wondered about? — maybe I’d doodle about it if I find myself puzzled at well; if not, I can always have a little chat with you about it!

    You can also follow me on:
    if you cannot handle having me on ONLY one social network. 😛

    Many thanks and take care <3,

    1. Hey Scarlett, my pleasure and thanks for following my blog …

      All of my questions relate to far more primitive paradoxes, the modern world doesn’t bother me that much …

      I’ve liked you on your FB page, and I’m followable on doncharismapage, Don Charisma and @don_charisma

      Keep in touch

      Don Charisma

  9. Hi. You’re following my picture of the day blog as of today. I looked through yours and will be spending a lot of time to it.

    You know what they say. “Give a man a fish and he’ll eat for a day. Teach a man to fish and he’ll drink beer in a boat all day.”

    Thanks for noticing!

    1. Hey Ray, got both your comments and edited according to your wishes … thank you for following my blog and I hope to enlighten and entertain:)

      Nothing wrong with drinking beer on boats, just make sure the captain doesn’t get shitfaced !

      Keerp in touch

      Don Charisma

  10. Awesome Post! I am striving and working hard to have a blog as strong and thorough as yours. Tons of great info. Seems that I have a ton of work to do. Keep it up. I do my best to stay tuned to everything you post. The only word I can come up with about your posts is Awesome. This is inspiring for me to get better with each blog and to keep grinding.

  11. Thank you for sharing all of this info! I have been blogging since March. I love it and I am slowly gaining a small following. I am now looking into ways to gain a few more followers. This post will help bloggers like myself. Also- thanks for following me! I’m enjoying many of your posts!

    1. My pleasure and thanks for following my blog…wanted to put this out there helps me to internalise by “teaching” so useful for me too. Followers will come gradually, and numbers will be based on what topics you’re writing about, more niche stuff might have less and things people feel strongly about may have more … anyway, best to stick to what you’re passionate about:)


      Don Charisma

  12. 18 months ago, I was a complete computer illiterate. I still have a lot to learn,,so glad i can actually understand you because usually i can’ even follow the directions.

    One question for my two blogs,

    page rank is only 2,
    alexa ratings 599,00 and 655,729
    but they tate that i have over a thousand visitors!!!
    I only see 130 on this links

    or are my numbers all wrong???

    1. There’s always something more to learn !

      I think PR2 is OK, considering would be like an 8 or 9 and the scale of their operations and companies like them are HUGE multinationals. The SERP for me is more important, which is the position on Google pages for a given keyword. I use this tool – … the aim really is to get in the first 10 results, because that’s where people are most likely to see you, on the first page.

      I’ve looked at and I might be doing something dumb, but I don’t actually see a specific number of visitors. I can see 391 and 203 sites linking in for each site.

      Personally, I’d rely more on what Site Stats in WordPress say for number of visitors. Also get your Google Webmaster tools and Bing Webmaster tools.

      I wouldn’t get too lost in the statistics, the main thing is to keep plugging away at promoting and linking, important thing is getting found and people clicking on your site(s).

      You have a good retention rate of people who are visiting your site, which means they are engaged and found what they are looking for. This helps you getting found on Google, Google don’t like sending traffic your way and people just bouncing off of your site.


      Don Charisma

      1. i never expected such a long reply..thank-you.

        That ridiculous amount of traffic came from statmyweb but all their other data seems right. I will simply try to sort out webmaster again..can’t understand their directions but c’est la vie

      2. Don’t worry about that, I hate google’s documentation too…they demand high standards from their advertisers, but their stuff mostly sucks big time, seems cheap and shoddy considering they make fortunes … lead by example ?

        I’ve pretty much explained what you need to get up and running in webmaster tools in this post, you need to verify your site(s). Once you’re on webmaster tools you can get them to crawl your sites and this will help you get found. Don’t get too lost in the stats, they generally need explaining or only mean something in comparison to other sites, often are wrong, skewed or misleading. Keep chipping away at the webmaster tools there are some useful features, but does take a while to get one’s head round it, so don’t worry if it’s confusing, it is confusing I’m afraid, persistence will pay off !


        Don Charisma

    1. Hey Nickie, my pleasure and thank you for following my blog. Writing the post helps my teaching skills and good to hear that you found it easy to digest 🙂 sincerely Don Charisma

  13. Hello Don…first off, thank you for following my leadership strikes blog, much appreciated. Also, this information that you’ve posted is incredible; well done, very much enjoyed it.

    1. Hey Bernie, entirely my pleasure and thank you for following my blog. I’m happy you’ve found the information useful, that means I’ve reached my intended audience 🙂

      Keep in touch, sincerely, Don Charisma

  14. I use the reader the same way the amazing Don does, but that is where the similarity ends. This was very inspiring and now at least I know many of things I have down wrong. Very generous of you to write such an informative post.

    Thank you!


  15. We are trying to help those entirely new to the internet on This is helpful too, so it’s been reblogged there. Thanks. Regards G 🙂

      1. The link is further up, although Worpress did it. But, much thanks for taking the time to suggest some code. I’m a novice, so useful examples are very helpful and greatly appreciated. Ta. Be well and if you can’t be well, be naughty. 🙂

  16. This post is exactly what I needed. I’ve just recently started getting serious about my blog, and boy, there is so much I need to learn! I have a whole checklist of things I need to get done now. Thanks!

    1. Hey Gabriella, glad to hear that your getting serious about you blog and I hope that you will be successful at it. One of the things that I wanted to say in the article, was to try to dispel the myth that SEO is something that people can throw £40 at and it’s done. Marketing and promoting doesn’t work like that it’s a full time task, and the people working in the SEO industry, well the ethical honest ones at least, need the recognition that they deserve – that is that they are providing something very valuable to their clients.

      I hope I haven’t put you off with what needs to be done, I think it’s helpful to think about what you’re doing and how to promote yourself and I think will add value for you personally to what you’re doing.


      Don Charisma

  17. Very timely information, glad I found your blog. But, hey, I wouldn’t have found it if you hadn’t subscribed to my blog, which begs the question: How did you find my blog, “Larry’s Blog”?


      1. Hey Ann, For old posts linked to in new posts, in your editor :
        In WordPress Editor, How to link new posts to old posts (1)

        1. Select an “anchor” word or phrase, in this example I have selected “WordPress”
        2. Press the “Link” button and you’ll get a popup window.

        In WordPress Editor, How to link new posts to old posts (2)

        3. In the popup window, see section “Or link to existing content”, there will be a list of all your posts and pages here
        4. Select the post you want to link to and press “Add link”
        5. You’re done (the easy way)

        For creating a blogroll properly, WordPress has done this for you, so this is entirely optional.

        I’ve added in Dashboard->Appearance->Wigets->My community, which displays some followers and likers but not all.

        My own way of adding followers to my blog is Dashboard->Links and added a new link category called “Friends”. For each follower, I get their Blog name and link to their blog as a Link. There is also an existing category called “Blogroll” that you could use, would work fine also. I also added a category called “A1 Top” for blogs that I personally felt are outstanding.

        To Include the links on my blog, there is a Widget called “Links” (I’ve added this).

        This works well for maybe a few hundred followers, but have found to be time consuming (hours and days) now I have thousands of followers, so I’m working on an a more automated system – will post about it if I get the chance.


        Don Charisma

  18. Reblogged this on michaeldooleyblog and commented:
    Absolutely essential article for new bloggers to read through! I love the direct message you give and leave out all the fluff. I have learned a great deal over the past few months, and these like this are so beneficial and help out a ton!

    Extra advice- write articles just like this one and you will make it to the top fast! Be informative and helpful and you will gain people like me reblogging you:

    1. Great Titled
    2. Super imaged
    3. Worded powerfully


    -Michael Dooley

      1. My pleasure, I wanted to learn more about teaching and the blog has helped me. I’m starting a business with an old friend, so need to commit time to that, but aim to keep the blog running at the same time and hopefully my blog will help our business:)

  19. Absolutely essential article for new bloggers to read through! I love the direct message you give and leave out all the fluff. I have learned a great deal over the past few months, and these like this are so beneficial and help out a ton!

    Extra advice- write articles just like this one and you will make it to the top fast! Be informative and helpful and you will gain people like me reblogging you:

    1. Great Titled
    2. Super imaged
    3. Worded powerfully


    -Michael Dooley

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