I don’t know why but whenever (“whenevr” ?) I see these ads I just think “Whatever”.
Don Charisma, the critic – Great, so the guys at yahoo had a great idea, a photo website, let’s call it “Flicker”. On checking if the domain name was available, oh shit, it’s not, it’s already registered. What shall we do. And some bright spark comes up with the an idea, we can misspell it “flickr” rather than buying it fair and square from the legal owner, plus it will sound “cool”. Hmmm, no one visiting or using our site. What shall we do, how can we promote it? Ah, I know let’s start misspelling other “er” words in the same way with a cool picture, that’ll work.
Don Charisma, the promoter – Great job guys, every time I log into my email I see another misspelled word with a cool picture. You are brand promoter geniuses !
This picture appears now when I go to log in to my Yahoo email. I didn’t quite catch the previous picture, but will catch the next. Really guys, why not think of a decent brand name in the first place instead of trying to be cool ? At least they are trying I guess.